On the Collective Selling of Television Rights for sport
May 8, 2008 12:00 AM
By Sharon Bowles MEP in European Parliament
By Sharon Bowles MEP in European Parliament
In sport we must not let good intentions bring unintended consequences. Economic competition rules cannot always apply. Collective selling of television rights is the financial lifeline for many clubs that would otherwise be squeezed out by the famous. In a utopian world we could watch everything and never pay, but in the real world that would result in little of quality being left to watch.
Observance of copyright protects the income that maintains high-quality events. Rising instances of ambush marketing and circulation of unauthorised highlights is as damaging as any other kind of piracy. It is also imperative not to inhibit flexibility in the means of raising income, movement of players or their ability to choose where to sign their first contracts. Finally, we should stick firmly to subsidiarity and keeping decision-making within the industry and close to fans.
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